Eternal Works

Since 1999 Re-established in 2013

Our Blog

Category Archives: Strategy

How to Use Customer Lifetime Value to improve your marketing

Effective marketing starts with asking good questions.  Many times we are uncertain of what to ask or what metrics to look at to to get the answers we need to make sounds decisions in our marketing.  Determining and reviewing your Customer Life Time Value is one of my favorite places to start. If you want to...
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