Can I be honest with you?
One or more of our team members at E-W wanted to be an architect or engineer growing up.
We are all creatives after all. There is something so powerful and rewarding when you build something from the ground up.
What we find in conversation with architects and engineers is that they are designing and building less of what they want to and more of what is requested. That is a red flag for us. We're certain that you got into this field because you were passionate about an industry, whether that's hospitals and medical centers, government facilities, residential homes, commercial buildings and storefront properties, colleges and educational facilities, or something else.
What drives you (and us) is to continue working on what you're passionate about, what you love. As a fellow creative agency, we understand your pain. The bad news is if you continue to take what comes, you'll always be in that rut. The good news is if you use inbound marketing you can target more of your ideal customers and attract more of the projects you want. So, do you want to work on getting more of the right, ideal-fit projects?
